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BBC PAL

Always-on learning platform for younger children

2022


๐Ÿ† D&AD New Blood 2022 Yellow Pencil
๐Ÿ† Young Ones ADC 2022 Shortlist


Team๎‚Œ๏ธŽ๏ธŽ๏ธŽ
Yoojin Song, Jeonghoon Lee
My Role๎‚Œ๏ธŽ๏ธŽ๏ธŽ
Concepting, UX/UI Design,
Art Direction, Prototyping
Tools๎‚Œ๏ธŽ๏ธŽ๏ธŽ
Figma, Adobe Illustrator
BBC has been supporting learners by offering studying resources through a platform, BBC Bitesize. Using contents within BBC Bitesize, we are newly introducing BBC PAL to connect younger children with learning experiences anywhere, anytime by asking questions to a virtual pal who can respond to every childโ€™s curiosity in mind.  













โ’ธ Bokyung Won, 2022.